Building

What I'm working on.

UNITS — Real Estate CRM

Active

Deep in the 0→1 phase. 4 real estate developers live, 2.5 lakh users being served. Current focus: hardening the core sales pipeline flows before adding more modules to BasalOS.

sayunits.com

UNIVEN — Business Credentials

Launching Soon

Under active development. Final push before going live. The trust infrastructure layer I've been building toward for the last 2 years.

univen.co

This Website

Active

Rebuilding my personal site properly — from a landing page to a full multi-page presence. Learning Next.js in the process. Using Claude + Vercel + GitHub + Supabase as the stack.

Learning

What I'm picking up.

Learning #1

Next.js & React

Moving from plain HTML to proper component-based frontend architecture. Understanding how the AI engineering world actually builds. This site is the first real project.

Learning #2

Product-Market Fit conversations

Having direct conversations with UNITS customers about what "simple" really means to a real estate sales team. Unlearning assumptions I built up over 10 years of being on the other side.

Learning #3

AI-assisted building

Claude as a thinking partner and builder — not just a code generator. Learning how to structure prompts that produce production-quality output from a non-coder's perspective.

Reading

📚 Thinking in Bets — Annie Duke

Revisiting this for the third time. Every failed attempt I've had was partly a decision quality problem, not just an execution problem. This book frames it clearly.

Testing a Hypothesis

Domain expertise + AI tooling = a structural competitive moat for no-code founders in niche markets.

The bet: someone who understands real estate finance deeply and can now build software using AI tools will consistently out-build a pure software team that's learning real estate. Testing this in real time with UNITS.

The Question Occupying My Mind

Building UNITS and UNIVEN while learning AI Engineering framework for visibility to visualisation

If you have a perspective on this — I'd love to hear it. ☕

Developer Note

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